GUEST: This belonged to my father, and it was given to him by my grandmother probably sometime in 1941 when he went into the service after Pearl Harbor. And he wore it throughout his service in the Air Corps, and he was shot down wearing this, and he wore it ever since.
APPRAISER: In the picture here, we're looking at... this is your father right there?
GUEST: Yeah, that's my dad.
APPRAISER: He's wearing the watch in the picture, and this is when he's receiving the Purple Heart.
GUEST: Yes.
APPRAISER: Well, it's a Rolex, it's from the 1940s, and on the dial it says, "Rolex Army," and of the 1940s watches, this particular model is very desirable. And Rolex has a very unique relationship with the military. They made these watches in the '40s. They put "Army" on the dial with the intent to sell them to soldiers. Unfortunately, the dial's been repainted.
GUEST: Oh.
APPRAISER: The great news is it's a very rare watch. Collectors love military watches, especially military Rolexes. With the original face that said "Army" printed by the company of Rolex, it would retail for $3,000 to $5,000 in a store. Unfortunately, because the dial's been refinished, it's about $2,000 in a retail shop.
GUEST: It's still priceless.